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Keeping More Visitors

2008-01-05 11:06 | Posted by Tejvan Pettinger | Permanent Link | Blogging
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I watched a fascinating video about how to keep visitors on your site for longer.

One thing that stood out is that web viewers get confused and bored with reading long lists. If you have a navigation bar with many items, people can't be bothered to read through it, so they leave the site.

If you make the navigation bar shorter, they are 25% more likely to click on something.

The optimal number of text blocks is 5-7.

This is a problem if you use Plone navigation bars - they can become very long and unwieldly

Compare these 2 examples of a navigation bar at Sri Chinmoy Poetry

Hopefully, you will find the navigation bar for happiness makes it easier for the eye to choose a page.

This fits neatly in with the principles of Don't Make Me Think

BTW, I like the principles of: USEit.com

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